Totally Uncorked on Marketing

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Title: Totally Uncorked on Marketing » Mail
Channel Number: 35196570
Language: English
Registered On: November 1, 2014, 11:34 am
Number of Articles: 2
Latest Snapshot: November 1, 2014, 11:34 am
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Publisher: http://elainefogel.net
Description: Marketing musings for nonprofits and businesses.
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New Study Says Postal Mail MOST Effective Marketing Channel

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July 11, 2011, 9:30 am

New research shows that postal mail is the most effective channel to market to customers. No kidding! According to a study by marketing professors: Kathleen Seiders of Boston College and Glenn B. Voss...

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Why Your Donors or Members are Unsubscribing From Your Emails

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November 1, 2011, 6:24 am

If your nonprofit organization is experiencing attrition in your e-mail lists, you may be wondering why. The best way to find the answers is to ask the people you're e-mailing. In the meantime, I can...

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